Thrive Street opens inside Birmingham's Bullring to showcase six local businesses

In a further boost for the region’s small businesses during the lead up to the holiday shopping period, Mastercard and Worldpay are partnering to bring Thrive Street, a pop-up marketplace, to Birmingham from 8th-10th November.

The event will provide six local businesses with an opportunity to test physical retail space in the Bullring, one of Birmingham’s busiest central shopping areas.

With two in five (39%) respondents saying they would shop more with local businesses if they were situated at more convenient locations, the pop-up will allow local entrepreneurs to test retail space in the Bullring over the busy weekend period*.

Retail champion and ‘Queen of Shops’, Mary Portas formally opened Thrive Street Friday morning. Businesses exhibiting at the pop up include;

• Miss Macaroon one of Birmingham’s most well-renowned social enterprise businesses
• A Taste of Heaven a cake business set up during lockdown
• Give Yourself Kindness which provides therapist-approved wellbeing products
• It’s Halal a provider of halal recipe boxes
• Purendure a natural energy gel alternative
• Sparkle Lighting a seller of indoor and outdoor decorative lighting

Thrive Street is a celebration of entrepreneurialism and the small businesses that form the backbone of the UK economy. The contribution of small businesses to local economic success is widely recognised by those in the area, with eight in ten (82%) residents saying small businesses are important to the city’s economy.