Why was Ian Wright in Bournville, Birmingham today?

The BBC and ITV pundit paid a visit to Birmingham’s model village on Thursday - here’s why
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Everyone’s favourite football pundit Ian Wright made a surprise visit to Bournville today (29 September).

The Arsenal legend and Match of the Day expert was at Cadbury World in the South Birmingham village. The former England forward posted numerous stories on his Instagram page showing him taking part in chocolate making activities at the factory.

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He was also presented with his own Dairy Milk chocolate bar, which you can see below. It’s unclear exactly why Wright was at the factory, but it appears he was filming for television.

You can visit his Instagram page, here, to see clips from his visit to Cadbury World on Thursday.

Ian WrightIan Wright
Ian Wright

Why is Bournville so unique?

Best known for being the home of Cadbury’s chocolate, the picturesque Birmingham town is seen as a model village, largely due to the Bournville Village Trust.

The trust, which was founded in 1900 by world famous chocolate-maker George Cadbury, has a design guide which residents are expected to follow. Those who live in the town, employees, are expected to maintain their homes to a certain standard, and if you live within the trust’s management scheme, locals also have to pay a charge to the group. The guide is in place to help sustain the town’s idyllic atmosphere.

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