Viral SpudBros to open West Midlands location with 100 free baked potatoes up for grabs
Free spuds will be given to the first 100 customers
Viral baked potato merchants SpudBros are set to open their first Shropshire venture in Shrewsbury this week.
Brothers Jacob and Harley Nelson have racked up more than seven million followers across social media platforms with videos of them preparing tasty taters from an old tram carriage in Preston's Flag Market.
And in the last 10 months the company has expanded into petrol station forecourts across the country with its Express locations. This Friday (July 31) the latest will be opening at the newly built Bicton Heath services on Welshpool Road in Shrewsbury.
It’s one of 30 new roadside locations planned across EG on the Move forecourts over the next three years.
Bicton Heath is one of 15 new sites confirmed for this year alone, launched in partnership between SpudBros, Taster and EG On The Move.
To celebrate the Bicton Heath launch, SpudBros will be giving away a free spud to the first 100 customers through the doors from 12pm on Friday, July 31, with the store remaining open until 9pm.
According to the company, each location serves the brand’s cult-favourite menu items, from the Tram Classic, loaded with garlic butter, SpudBros’ signature three-cheese mix, beans, crispy onions and famous Tram Sauce, to the Spudfather, topped with chilli con carne, tuna coleslaw and bolognese, alongside a build-your-own option.
The location will be open seven days a week, from 11am to 9pm Sunday to Thursday and 11am to 10pm Friday and Saturday.
Jacob Nelson, co-founder of SpudBros, said: "Every new opening still feels massive to us. What started with us serving spuds in Preston has grown into something we could never have imagined, and seeing SpudBros now popping up in communities right across the country is incredible.
“Bicton Heath is another big step in that journey. The whole idea behind SpudBros Express is to take everything people love about us, proper ingredients, loads of choice and great value and make it available wherever people are.
“The response to the EG On The Move locations so far has been unreal, so we can’t wait to meet everyone in Shrewsbury and give away 100 free spuds on opening day.”