Cadbury celebrated 200 years since it lauched in 2024, with 2025 marking 35 years since Cadbury World opened its doors in Bournville.
Cadbury World was opened on 14 August 1990 by Morgan Anderson on Cadbury's Bournville manufacturing site at a cost of £6 million. Cadbury World has gone on to become one of Birmingham's largest leisure attractions. Over 500,000 people visit there each year especially children and students.
It's certainly been an incredible rise for the Cadbury family, with thousands of Brummies playing their part to develop some of the world's favourite treats while working in the Bournville factory throughout the 1900s.
We’ve taken a look back at some photos of Cadbury World through the years.
1. 1990: New Cadbury World complex
Opening of a new Cadbury World complex. The photograph shows the demonstration production line: Bob Walker, Colin Davis, Chris Benfield and Sue Pearsall. | Express and Star
2. 1990: inside the Cadbury World shop
Lorraine Keely and Lisa O'Shaughnessy in the Cadbury World shop. | Express and Star
3. 1991: The Austin Healey Car Club
The Austin Healey Car Club was planning to hold a rally at Cadbury World for Father's Day. Margaret Brown is pictured with the Cadbury Creme Egg car and an Austin Healey 300. | Express and Star
4. 1990:VIP tour
Children from Bournville Infants School, Linden Road, and St Hubert's Roman Catholic Primary School, Wolverhampton Road, Oldbury, were given a VIP tour of Cadbury World | Getty