Nine new shops are set to open at the Bullring in the coming months, featuring a mix of top global brands and independent stores, most of which will launch before Christmas.
This follows a series of high-profile openings at Bullring & Grand Central this year, recent additions include the immersive football concept TOCA Social, and popular American bakery chain, Cinnabon.
Additionally, there are currently nine vacant units in the shopping centre, with replacements yet to be announced.
Here's a sneak peak of what's coming to the Bullring:

1. Sephora
The global cosmetics giant will open in the old Victoria's Secret location, bringing a slightly different version of its American stores. Expected to open in winter. | cn0ra - stock.adobe.com

2. Zara
Two new branches of Zara will open, one in the upper floor of Debenhams and another adjacent to it, expanding Zara's presence to 51,000 sq ft in the Bullring. | martina87 - stock.adobe.com

3. Blank Street Coffee
Popular in New York City, this American cafe chain will open its first Birmingham branch, offering hot and cold coffees, baked goods, and matcha | Blank Street - Facebook

4. Rituals
Known for its fragrances, skincare, and homeware, Rituals will soon open on the middle floor next to Five Guys. This will be the second branch in Birmingham. | Heorshe - stock.adobe.com