Tessuti to open West Midlands largest store in Bullring

High-end fashion retailer Tessuti will open West Midlands’s largest site at Bullring in early 2023 giving Brummies more options to choose from. The store will open in a whopping 14,100 sq ft unit on the Upper Mall - where Gap was located earlier- and raise the fashion bar for locals.

The retailer started in a humble 500 sq ft premise in 1985 and by 1992 had moved to a 11,000 sq ft site. They have a collection of designer brands including Polo Ralph Lauren, Emporio Armani, Billionare Boys Club, Mallet, Moose Knuckles and Versace Jeans Couture - which makes it tempting for Brummies to indulge in retail therapy.

In 2013, the company was taken over by JD Sports - which is a public limited company and has a store in Bullring already. Tessuti, a retailer of designer products, has recently partnered up with Sheffield United as well.

The new store will launch at a time when much of the country will be dealing with inflation. The Bank of England recently said, “The rate of inflation is forecast to keep rising this year. But we expect it to slow down next year, and be close to 2% in around two years.”

Meanwhile, retailers in Birmingham almost unanimously said the high street is suffering and growing their customer base has become the biggest challenge.

What did the company say?

Toby Tait, Director Asset Management at Hammerson commented: “We’re delighted to bewelcoming Tessuti to our growing tenant line-up here at Bullring, Grand Cenral. Tessuti’sproduct offering is a perfect fit for our customer and we’re thrilled that the brand have chosenthe centre to open its largest store in the West Midlands.”

Chris Rowan, Director of Brand, Customer Connection at Tessuti, added: “Tessuti isgrowing so quickly – we want to be part of the best destinations throughout the UK as weexpand. Birmingham is a key location for obvious reasons, and Bullring is second to none inthis city and more widely within the West Midlands. Our premium offer is only becomingmore popular, so being part of the high-end hub at Bullring gives us the confidence that we’llfind a great customer base here.”

The new store will join Marks and Spencer and TOCA Social when they also open at the centre next year.

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