Birmingham 2022: free condoms for Commonwealth Games athletes through Durex sponsorship

Durex and Dettol maker Reckitts announced as an official intimate wellness provider for the Commonwealth Games

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The Commonwealth Games will make 100,000 Durex condoms and educational materials available to athletes during this summer’s event.

Although the final entry numbers for Birmingham 2022 have yet to be confirmed for the Games, it’s estimated that there will be approximately 4,500 athletes taking part in the event, meaning the athletes would receive around 22 condoms each.

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Reckitt, the maker of Durex comdoms and Dettol hygiene products, has been appointed as an official partner of Birmingham 2022.

Durex has been announced as the Commonwealth Games’ official intimate wellness provider, with its Dettol brand named as the official hygiene partner.

Durex has been announced as the Games’ official intimate wellness providerDurex has been announced as the Games’ official intimate wellness provider
Durex has been announced as the Games’ official intimate wellness provider

The company will support athletes and spectators over the 12-day event, bringing hand sanitiser dispensers, disinfectant products and educational hygiene messages to the 15 competition venues across Birmingham, Coventry, Royal Leamington Spa, Sandwell and London, as well as Dettol hygiene kits for all athletes and volunteers in attendance.

Reckitt will also provide hygiene protocol guidance to the Birmingham 2022 Commonwealth Games for athletes, spectators and officials.

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What’s been said about the partnership?

Nick Sedgwick, Regional Director for Reckitt’s Health business in the UK & Ireland, said: “We’re delighted to bring two of Reckitt’s iconic brands, Dettol and Durex, to support Birmingham 2022.

“As a UK business with strong roots across the Commonwealth, we’re beyond proud to support the athletes and spectators at this year’s Games, with confidence, pride and strength, to make it an event to remember.”

Ian Reid, CEO at Birmingham 2022, added: “It’s more important than ever before to ensure that Birmingham 2022 has all the necessary measures in place to help protect all participants and supporters. This new partnership with Reckitt will give us added reassurance as we look ahead to the Games in a few months’ time.”

Jonathan Weiss, Commercial Director of Reckitt’s Pro Solutions said: “Dettol Pro Solutions is helping to elevate consumer confidence with our enhanced hygiene measures, which can help reduce the spread of viruses and bacteria. So much has changed since the last Commonwealth Games in 2018, and hygiene standards have become one of the most important requirements.

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“We’re committed to supporting Birmingham 2022 with a gold medal standard of hygiene across the facilities and are proud to play a part in reassuring thousands of people to come together and enjoy live events in a hygienic environment.”

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