Bullring's River Island store: Major makeover unveiled on reopening weekend

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River Island's Bullring store in Birmingham is back with a major revamp, promising exclusive treats and fashion surprises this weekend.

The branch is having a massive glow-up.

A revamp will see the store come back bigger, better and more stylish than ever before, according to bosses.

It’s set to reopen on November 9 and there will be a grand reveal.

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River Island reopens this weekendRiver Island reopens this weekend
River Island reopens this weekend | Emma Walker

A statement said: “Big news, Brum! River Island is getting a serious upgrade, and you're invited to join the celebration!

“Swing by on the 9th & 10th of November for RI treats, exclusive discounts, and so much more.

“Whether you're shopping for the latest trends or just popping in for a mooch, it's an event you won’t want to miss. From must-have fashion to exclusive goodies, it’s all happening at River Island’s revamped store.

“Be among the first to experience the new store and discover what makes River Island one of the high street’s hottest brands. Plus, there’ll be surprises in-store that will make your visit even sweeter.

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River Island is closed for a huge makeoverRiver Island is closed for a huge makeover
River Island is closed for a huge makeover | River Island

“Whether you're a long-time fan or a first-time shopper, it's the perfect chance to refresh your wardrobe just in time for the festive season.

“Bring your mates, grab some goodies, and make a day of it at Bullring & Grand Central. We can’t wait to see you there!”

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