Rewards credit card Yonder arrives in Birmingham

Yonder, a rewards credit card backed by former England footballer Rio Ferdinand that offers perks at the hottest bars, restaurants, cafes and lifestyle brands in the city and beyond, has landed in Birmingham this week.

Already used by customers across London, Manchester, Bristol and Bath, Yonder has brought its unique take on loyalty rewards to Birmingham where members can earn hundreds of pounds a year in rewards to spend at local dining and drinking hotspots and nationwide lifestyle and travel brands.

Points are earned for every pound spent, which can be used to cover the bill at dining and drinking spots across Birmingham including chicken restaurant Bonehead, Indian food and craft beer hall Bundobust and plant-focused restaurant Land. Yonder’s online experiences - which refresh each month - include car rental marketplace Turo, restaurant meal kits Dishpatch, speciality roaster marketplace Beans Coffee Club, digital detox cabins Unplugged and meal-prep delivery service Lion’s Prep.

Tim Chong, Yonder’s co-founder and CEO commented: “We’re on a mission to rebuild the relationship that the UK has with credit, so it’s a massive milestone for us to be launching in Birmingham - a city that’s home to some of the best independent hotspots in the country.

“Too many rewards credit cards out there offer the same thing; dull cashback deals or stuffy rewards that are hard to earn or don’t feel like they fit with modern life. We think people deserve more, so ours are designed to help members discover and treat themselves to more of the great things to eat, drink and do in their city. Our mission is to help Brummies to get more from their money with perks that they actually want and that support local business at the same time.”

For more information, visit www.yonder.com.