F1 Arcade is breaking down barriers in motorsports by offering 120 women the opportunity to experience high-speed racing simulators at no cost this International Women's Day weekend.

From Friday, 7th March to Sunday, 9th March, women can enjoy complimentary races at F1 Arcade locations in London and Birmingham. The event runs from 12 pm to 2 pm daily, with no advance booking required – just walk in and race.

Diane Jervis, Global President & COO of F1 Arcade, emphasised the event's significance: "Motorsports are an adrenaline-fueled world - we want to make sure that women feel empowered to step into the driver's seat."

The initiative comes at a crucial time for diversity in motorsports. Recent data shows that women now comprise 40% of the F1 Arcade's audience, reflecting a growing interest in the sport. Participants can experience state-of-the-art racing simulators, typically priced at up to £23 per race, completely free of charge.

Each woman will be limited to three complimentary races on a first-come, first-served basis. The event aligns with this year's International Women's Day theme of "Accelerate Action," quite literally giving women the chance to accelerate on world-famous F1 courses.

"Creating an inclusive environment where women can experience the rush of racing is so important," Jervis added. "We hope this event sparks a lasting passion for racing and helps to drive greater participation for women in motorsports."

Event Details

Dates: Friday, March 7th - Sunday, March 9thTimes: 12 pm - 2 pmLocations: London (St Paul's) and BirminghamCost: Free for womenNo booking required

Whether you're a racing enthusiast or a complete novice, F1 Arcade invites women to take the wheel and experience the thrill of competitive racing this International Women's Day.