Celeb-owned Simpson's bar in Sutton Coldfield to shut as owners say decision 'should have been made sooner'

The beloved Simpson’s Bar, located on High Street, Sutton Coldfield, is set to close its doors at the end of this month.

The journey of Simpson’s Bar over the past eight years

Simpson’s Bar quickly became a popular spot for locals and visitors alike, offering a unique 1920s speakeasy vibe with a focus on gin. The bar initially boasted a wide selection of gins, complemented by a variety of cocktails, rum, whiskey, champagne, and beers.

Over the years, it became known for its warm atmosphere, quality drinks, and exceptional service, achieving a 4.6 star rating on Google Reviews.

What challenges led to the closure of Simpson’s Bar?

Like many businesses in the hospitality industry, Simpson’s Bar faced significant challenges during the COVID-19 pandemic.

Despite their best efforts to adapt and continue serving their loyal customers, the increasing costs and difficult trading conditions over the past two years have made it unsustainable to keep the bar open.

In a statement on their Facebook page, the Simpson family expressed their sadness over the closure:

"With great sadness, we must announce the forthcoming closure of Simpsons. Trading conditions have been so difficult for the past few years and the decision, whilst necessary, has been put off for too long. We will be forever thankful to those guests that held special celebrations with us and came in to have fun, lots of lasting memories have been made. Thank you to our current team and all past team members that have helped make Simpsons what we envisioned 8 years ago.

We are aware that this month two other hospitality venues have made similar announcements, a sad reflection of yet more decline in the Town. We wish you well and share the difficult emotions that we all are dealing with."

How did Sutton Coldfield’s community react?

The announcement of the closure has sparked an outpouring of emotions on social media, especially given the recent trend of major bars and restaurants shutting down in Sutton Coldfield.

Many customers and fans of the bar have taken to platforms to share their memories and express their sadness. One wrote, “Such a shame.. we've spent many a happy night at Simpsons, and can't even make the closing night (out of town). Wishing you all the best for the future.”

Another fan of the bar said, “This is very, very sad news I've been there a year ago with a dear friend two times and it was absolutely amazing spending some time and creating some memories in this special place. nothing was better than a gin tonic on a sunny day in the back yard. I really wish you the best.“

When is the final farewell event?

Simpson’s Bar will host one last event on Friday, September 20, inviting patrons to join them for a final celebration.

The official closing date is set for Monday, September 30. The family expressed their gratitude to everyone who supported the bar over the years, saying, "We’ll be forever grateful for the laughs, chaos, and love!"

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