NEC to host global Printwear & Promotion Show as industry experts return to Birmingham
The NEC Birmingham will once again host one of Europe’s largest garment decoration trade events this weekend, as the Printwear & Promotion Show returns for its annual exhibition.
Recognised as one of Europe’s leading trade events for the garment decoration and printwear industry, the show brings together suppliers, manufacturers, equipment specialists and business owners operating in sectors ranging from fashion and sportswear to promotional merchandise and branded corporate clothing.
The event plays a significant role in Birmingham’s thriving exhibition calendar, reinforcing the city’s position as one of the UK’s key hubs for large scale trade events and industry showcases.
Over three days, attendees will explore the latest developments in printing technology, embroidery equipment, sustainable garment solutions and e commerce fulfilment services. Alongside the exhibition floor, a programme of educational seminars will offer practical insight into business growth, marketing and industry trends.
Returning as a speaker for the fifth consecutive year is marketing and PR specialist Estelle Keeber. She works with businesses across the UK to improve visibility, authority and commercial growth through social media and press coverage.
At this year’s show, she will be delivering sessions focused on helping printwear companies strengthen their marketing strategies in increasingly competitive markets.
“The printwear sector is incredibly innovative, but many businesses are still relying purely on word of mouth,” says Estelle. “My focus is on showing owners how to build authority, communicate their expertise clearly and use marketing strategically to attract higher value clients.”
With more than a decade of experience supporting entrepreneurs and securing over 500 pieces of press coverage for brands across multiple industries, Estelle’s sessions are designed to provide practical, actionable guidance tailored specifically to garment decoration businesses.
The Printwear & Promotion Show continues to draw international exhibitors and visitors to Birmingham each year, contributing to the local economy and highlighting the city’s importance as a centre for commerce, creativity and industry collaboration.
The event takes place at the NEC Birmingham this weekend and is open to trade visitors.